Huawei, the technology powerhouse, and GAC Group, a leading state-owned automaker, have unveiled their first collaborative project: the Qijing brand. Their debut model is a sporty electric "shooting brake"—a sleek, performance-oriented station wagon. This marks a significant milestone as both companies strive to integrate cutting-edge technology with traditional automotive manufacturing.
While many new electric vehicles adopt conventional sedan or SUV bodies, Qijing opts for a more dynamic design. The car boasts a sloped hood, a prominent front bumper air intake, and 20-inch ten-spoke wheels. Flush door handles enhance its aerodynamic efficiency. This sporty wagon style aligns with a growing Chinese market trend favoring athletic wagons over bulky SUVs. The Qijing aims to compete with elegant EVs such as the Zeekr 001 and Nio ET5 Touring.
Technology enthusiasts will appreciate the advanced features under the hood. The Qijing incorporates Huawei’s Qiankun intelligent vehicle system. A prominent rooftop LiDAR sensor acts as the vehicle’s “eye,” enhancing its perception capabilities. The model is designed to be "Level 3 ready," indicating it can autonomously manage many driving tasks under certain conditions while still requiring driver oversight.
Although specific battery capacities remain undisclosed, the model features an 800V high-voltage architecture, enabling rapid charging—a crucial advantage for EV users seeking minimal downtime. During recent test drives, Huawei and Qijing CEOs praised the car’s handling and driving dynamics, highlighting its potential beyond just advanced technology.
Perhaps the most surprising aspect is the pricing strategy. The project leaders suggest that the Qijing shooting brake delivers the appearance, driving experience, and technological sophistication comparable to vehicles priced around RMB 1 million (~€120,000), such as the ultra-luxury Yangwang U8. However, the Qijing is expected to retail at a much more accessible RMB 300,000 (~€36,400), offering a luxury experience at a mid-market price—a bold move aimed at attracting customers from established luxury EV brands.
Qijing appointed CEO Liu Jiaming in September 2024 to spearhead the brand’s development. Since then, the team has rapidly progressed with prototype testing. The vehicle is set for official market launch within the next weeks, with deliveries commencing in June 2026.
