In an exciting development for health tech enthusiasts, Google is preparing to launch a new wearable device that will compete directly with Whoop's well-regarded fitness tracker. Teased by NBA star Steph Curry, this innovative wrist wearable lacks a screen but boasts a modern design and advanced health tracking capabilities.
The sleek, screenless Fitbit wristband features a braided fabric material and a metal clasp, reminiscent of the Whoop design aesthetic. While specific features and specifications remain under wraps, sources from Bloomberg News indicate that Google plans to enhance its offering with a subscription service, which will include an AI-based personal health coach to help users maximize their health data.
Teaser Images of Google's Screenless Fitbit
Differentiating itself from Whoop, Google plans to sell the band at a standalone price while offering some essential health tracking features for free. However, more sophisticated metrics and insights will require a subscription, tapping into Google's extensive resources in AI and health technology.
