Price Drop Predictions for the Upcoming Apple iPhone Ultra: What You Need to Know

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Price Drop Predictions for the Upcoming Apple iPhone Ultra: What You Need to Know

The highly anticipated Apple iPhone Ultra, rumored to be the first foldable iPhone, is set to make its official debut in just a few months. As the most expensive iPhone yet, with price estimates ranging from $2,000 to $2,799 depending on storage capacity, potential buyers are eager to learn how the device might hold its value over time. This article explores the depreciation trends for foldable phones and how the iPhone Ultra could fare in the resale market after a year.

Thinking of Flipping the iPhone Ultra? You Might Want to Think Again

If you're considering purchasing the iPhone Ultra with the intention of reselling it for a good return in a year, you may be disappointed. Research from SellCell, a leader in smartphone and electronics trade-in comparisons in the US, indicates that foldable phones depreciate significantly faster than traditional models. In fact, foldable devices typically lose around 65% more value in the first year. SellCell's study found that foldable phones released in 2024 dropped an average of $997.69 in value, while conventional smartphones saw a more modest decline of $605.32.

The Value Retention Rates: Traditional vs. Foldable

According to SellCell, the average foldable phone loses 64.6% of its value within 12 months, compared to 55.3% for standard smartphones. For example, if the iPhone Ultra launches at $2,400, it could be valued at around $849.60 one year later, reflecting the trend of steep depreciation for foldables.

In contrast, Apple's iPhones generally retain their value better than most competitors. The iPhone 16 series, for example, maintained 51.5% of its original price after a year. If the iPhone Ultra performs similarly, it could still be worth approximately $1,236 after 12 months.

Potential Future Value Based on Pricing Variability

The potential resale value of the iPhone Ultra can vary widely based on its initial price. If the ultra is priced at $2,000, estimates suggest a year-end value between $708 and $1,030, depending on depreciation trends.

Comparing Value Retention Among Major Brands

SellCell ranked various phone brands based on their retention rates after 12 months:

  • Apple: iPhones retain an impressive 51.5% of their value.
  • OnePlus: Phones retain 46.8% of their value.
  • Google: Pixel models keep 40.8%, with the Pixel 9 Fold at 37%.
  • Samsung: The Galaxy S25 series retains 39.5% of launch price, while the Galaxy Z Fold series hovers around 35.7%.
  • Motorola: Models from this brand retain a mere 24.5% of their value.

The Misconception About Expensive Phones

A common belief is that pricier phones maintain their value better, but this isn't necessarily true. For instance, the 1TB Galaxy Z Fold, despite being the most expensive in its category, saw a staggering 64.5% drop, plummeting to a value of $780 after a year.

Conclusion: Is Buying a Foldable Phone a Wise Investment?

In conclusion, purchasing a foldable phone like the iPhone Ultra may not be the best financial decision if one expects to see a high return on resale. The reality is that such devices may lose up to half their value within the first year. Therefore, prospective buyers should focus on their genuine needs and reasons for wanting a foldable device rather than viewing it as a financial investment.

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