The tech world is buzzing with the announcement that a new Google Pixel phone is set to debut next month. The Pixel 10a, Google's mid-range device, promises to arrive in an exciting palette of colors, following reliable leaks from industry sources.
Early Launch Date

Minor Refresh with New Colors

The new color options, however, could add a fresh appeal. For instance, the Nest Cam Indoor shares the vibrant Berry color, while the Nest Thermostat offers a chic Fog hue, which might resonate well with consumers.
The Pricing Dilemma
The anticipated design and specifications hint at Google’s intent to create a clearer distinction between its premium and budget models. With Pixel shipments increasing by 25% in 2025, the company may be strategically positioning itself to encourage consumers towards higher-end devices. This raises questions about whether the Pixel 10a is destined to be overshadowed.
If Google wishes to salvage the Pixel 10a's success, competitive pricing could be crucial, unless they have surprises planned for the launch.