Asus to Halt New Smartphone Launches This Year, Report States

The latest Asus smartphone is the Zenfone 12 Ultra, which was launched in February of last year. Many may have anticipated the arrival of a Zenfone 13 Ultra or a new ROG Phone 10 series, but a recent report indicates otherwise.

According to the report, Asus will not be launching any new smartphones this year. This information reportedly comes directly from the company, which also assures customers that maintenance, software updates, and warranty services for existing devices will remain uninterrupted.

The reasons behind this decision remain unclear. However, it is likely that the underwhelming sales of Asus smartphones have led the company to refocus its investments in the computer sector, where it holds a significantly larger market share.

Asus Zenfone 12 Ultra

Source